Virtual Skinny: Run That Back …

4.15.2016

Good to Know:  Reminder, if you haven’t gotten your U.S. taxes done, you’ve got until Apr. 18th.tax, Run

THE SKINNY

When You Swear It’s Déjà Vu …

Now that the Apple v. U.S. Department of Justice (DOJ) court battle has died down, Microsoft’s got next.

When You’re Like Hold Up! Run That Back …

The company wants to give you a heads up when the U.S. government is getting all up in your online biz. But, the government allegedly won’t let Microsoft put you on notice so the company’s fired shots with the lawsuit it filed earlier this week. 

When You Need The Details …

Microsoft’s argument comes down to the information you store in the “cloud.” For years, tech companies and privacy advocates have been calling out the U.S. government for using an old-school law (Electronic Communications Privacy Act aka ECPA) to gain access to people’s personal information stored in the cloud. They want the law changed.

When You’re Like, But How?

Well, look at it this way. If the government wanted access to information you’re keeping in your house or mailbox, it would need a search warrant under the 4th Amendment.  But, when it comes to your online stuff, less is required of the government to gain access.

When Things Are Backwards …

Even though it makes a ton of sense to change the law, not much has happened (sigh, politics).   The latest development is that the U.S. House Judiciary Committee approved its version of an amended bill to keep up with the times.  #SmallVictories

WHAT ELSE IS GOING ON?

Try Take Over The World …

Mark Zuckerberg is legit on ‘Pinky and the Brain’ status. This week, Facebook put on F8, its annual developer conference. Per usual, FB’s got a lot on its “to do” list.  The Zuck kicked things off by not missing a chance to throw shade at Republican presidential candidate Donald Trump. Then, he kept the zingers coming (in a good way) by unveiling his company’s 10-year plan.  Basically, it comes down to chat bots, virtual reality, and sponsored messages (in case you were wondering why you may have gotten a FB message from Lyft).  Looks like FB Messenger is going to be kind of a big deal. We’re talking potentially being able to use Messenger to interact directly with businesses to meet our needs (i.e., pizza).

Baby Steps …

While Facebook’s on that world domination tip, Google’s taking a local approach. According to reports, Google – now known as Alphabet – is using one of its subsidiaries called Sidewalk Labs to build out a “digital district.” The company’s allegedly got big name consultants and urbanists on its team to “create an area in the U.S. that serves as a testbed for new technologies from super fast Internet to autonomous cars.”

QUICK POLL – RUN THOSE NUMBERS …


In honor of Equal Pay Day this past Wednesday (Apr. 13), Facebook and Microsoft said they’re progressive because they basically pay men and women equally for the same job (for every $1 a man makes, a woman makes 99.8 cents).  Not quite equal pay, and the gender pay gap is still a major problem.

THE STREETS ARE TALKIN’

Twitter has its work cut out for it.  It’s been on a take-down rampage of tweets and accounts related to terrorism. But, a good thing has turned into a never ending battle. As soon as Twitter takes a tweet or account down, similar ones pop right back up. Enemy #1 is Abu al-Walid. He’s now on his 464th Twitter account. Oy …

While we’re on Twitter, can we talk about the Jack Dorsey- Azealia Banks connection? Let’s get into it. In 2015, Banks sent out tweets to promote Square Cash, the Venmo-like feature of Dorsey’s other company Square. Banks said she only did it because Dorsey promised to promote her mixed tape in return. He didn’t. She claims that he instead sent her his hair samples to “make him an amulet for protection.” Ok so, two things: (1) What TF is really going on? And (2) Watch your back, Jack. Yikes!

“Please silence your phones.” We’ve all heard that gentle reminder to not be that annoying person on their phones in the middle of a movie. Turns out AMC Theaters is admitting defeat. The CEO gets that millennials can’t part with their phones for too long so they want to make it acceptable for people to text and watch at their theaters. #ThingsThatMakeYouGoHmmm …

Amazon’s trying to get knee-deep in the fashion world so it’s looking to buy up startups like Everlane, Le Tote, Rent The Runway, ThirdLove and PreeLine.

Old things are becoming new again.  While the 90s are coming back with a vengeance, so are vinyl records. Startup ReplyYes wants to help you get your hands on the right vinyl records with its daily text recommendations.

Drone racing. Coming to ESPN in August 2016.